£15,600 Average salary at age 20
£40,040 Average Salary
33 Average hours per week


Public relations professionals plan, organise and co-ordinate the activities that promote the image and understanding of an organisation and its products or services to consumers, businesses, members of the public and other specified audiences.

Main Tasks

  • Discusses issues of business strategy, products, services and target client base with senior colleagues to identify public relations requirements;
  • Writes, edits and arranges for the effective distribution of press releases, newsletters and other public relations material;
  • Addresses individuals, clients and other target groups through meetings, presentations, the media and other events to enhance the public image of an organisation;
  • Develops and implements tools to monitor and evaluate the effectiveness of public relations exercises.


Most entrants possess A levels/H grades and a degree or equivalent qualification. Further professional qualifications are available.

What Public relations professionals studied in higher education

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What Public relations professionals studied in higher education
Occupation Percentage Value
(L7) Human & social geography1
(W2) Design studies5
(L3) Sociology2
(C1) Biology1
(C8) Psychology2
(W1) Fine art1
(V3) History by topic2
(W3) Music1
(F8) Physical geographical sciences1
(W8) Imaginative writing1
(W6) Cinematics & photography1
(Q3) English studies12
(L2) Politics8
(R4) Spanish studies1
(R1) French studies2
(N5) Marketing6
(W4) Drama1
(M2) Law by topic1
(N8) Hospitality, leisure, sport, tourism & transport1
(P2) Publicity studies8
(B1) Anatomy, physiology & pathology1
(P5) Journalism9
(V5) Philosophy2
(L1) Economics1
(Q1) Linguistics1
(T7) American studies1
(N1) Business studies4
(P3) Media studies7
(N2) Management studies3
(V1) History by period4
(L6) Anthropology1
(I1) Computer science1

UK Prospects

66300 Workforce Size
2.41% Predicted growth 2024 - 2027
6396 Predicted Replacement 2024 - 2027

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